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Accueil > Press Releases > October 2004
A new Optiroc decorating product : Serpo Calcio, whitewash
We have all got our own memories. One afternoon on holiday at our grandparents’ house in the country – a feeling of quiet, love and peace. Remember the old-fashioned rustic wood furniture,the plain country cooking, old crockery. And above all the whitewashed walls, with their strong colours.

Old-style painting techniques are now coming back into fashion.

With SerpoCalcio, Optiroc adds the traditional ingredients of brushed lime to its range of ready-to-use professional decorating finishes and brings warmth and authenticity to interior decoration.

Formulated with a base of slaked lime and mineral pigments, SerpoCalcio is real whitewash that covers very well. Available in 14 shades as well as white, it is very easy to get a 100% matt finish, combining a corded effect with a more or less intense shade watering. Decorated in this way, the walls come alive with very light velvet effects with the pale colours, or on the contrary catch fire with the deeper colours. This is the magic of lime!

SerpoCalcio is very easy to use and leaves the choice of expressing their talent to the applicators. The first coat is applied with a roller, left to dry, then brushed so as to vary the thickness of the paint. If need be, to accentuate the watering effect and the structure, paint blobs (diluted or not) can be added and then spread out in all directions.

The thickness of the cording (and thus the rustic effect of the decor) depends on the tool used (e.g. spalter or square brush). As for the shading of the colour, this depends on the various thicknesses of the coat of paint.

Apart from these orthodox techniques, SerpoCalcio can also be applied with a spatula or an iron. This product has almost unlimited creative possibilities.

From the practical point of view, SerpoCalcio is ready-to-use: needs no handling before use. It has a short drying time, the work is finished quickly.
Last but not least, SerpoCalcio has all the advantages of its lime content. SerpoCalcio is microporous : it lets its supports breathe (temperature and hygrometry exchange between a room and its supports) and has fungicidal properties, making it safe both for houses and their occupants.

Thus SerpoCalcio, an ecological and natural product, that respects the occupants’ well-being, meets the consumers’ expectations, from the decoration /creation point of view of the customer as well as from the easy/quick/economical–to–use point of view of the painter.


SerpoCalcio is available in a 5 L conditioning and joins the range of Optiroc decorating fillers that include:

  • Serpodéco, old-style wax filler
  • Serpo Tempo, fine wax filler
  • Florentino, fine rib filler
  • Serpo Stucco, highly decorative lime filler.
Optiroc is part of Saint-Gobain group, the world leader in the habitat and construction market, for designing, manufacturing and distributing building materials. Copyright © pix-m 2004